What Will I Learn?

The end goal is for you to implement an understanding of how to monetise your business as an independent artist. We break this down into achievable steps.

  • Initial focus on personal development

  • Defining demographics and branding

  • Setting up your business

  • Finding your audience and sound

  • Releasing and promoting your music

  • Dealing with the industry

Course Contents

  • 1

    INTRO MODULE

    • Lesson 1 - Welcome To "The Modern Artist Pathway"

    • Lesson 2 - Our Promise To You

    • Lesson 3 - Housekeeping

    • Lesson 4 - Why Are You Here?

  • 2

    MODULE 1 - PRELIMINARY WORK

    • Module 1 Intro

  • 3

    M1 - Part 1 - Start With You

    • Lesson 1 - Why Health Matters

    • Lesson 2 - Key Approaches To Being A Healthy Artist

    • Lesson 3 - Adopting A Routine

    • Lesson 4 - Our Routines

  • 4

    M1 - Part 2 - Your Artist Setup

    • Lesson 1 - Define Your Genre

    • Lesson 2 - Understand Your Demographic

    • Lesson 3 - Define Your Branding

    • Lesson 4 - Define Your Values

  • 5

    M1 - Part 3 - Your Business Setup

    • Lesson 1 - Setting Up PayPal

    • Lesson 2 - Setting Up Invoicing

    • Lesson 3 - Setting Up Your Domain Name, Website and Mailbox

    • Lesson 4 - Setting Up Your Mailing List

    • Lesson 5 - Apply To PRS And PPL

    • Lesson 6 - Registering Your Copyrights

    • Lesson 7 - Systems, Scheduling And Calendar

  • 6

    MODULE 2 - LIFE AS AN ARTIST

    • Module 2 Intro

  • 7

    M2 - Part 1 - Finding Your Audience

    • Lesson 1 - Getting Started With Live Shows

    • Lesson 2 - Free vs Paid Shows

  • 8

    M2 - Part 2 - Finding Your Sound

  • 9

    M2 - Part 3 - Releasing Your Music

    • Lesson 1 - Intro To Digital Distribution

    • Lesson 2 - PRS And PPL Recap

    • Lesson 3 - Spotify For Artists And Playlisting

  • 10

    MODULE 3 - DEALING WITH THE INDUSTRY

    • Module 3 Intro

  • 11

    M3 - Part 1 - Broadening Your Audience

    • Lesson 1 - How To Get Radio Play

    • Lesson 2 - How To Get Press

    • Lesson 3 - When To Invest In A PR Campaign

  • 12

    M3 - Part 2 - Making An Impression

    • Lesson 1 - Interview Training

    • Lesson 2 - Professional Etiquette

  • 13

    M3 - Part 3 - The Next Step

    • Lesson 1 - Copyright Law 101

    • Lesson 2 - What Music Publishing Looks Like Now

    • Lesson 3 - Publishing Deal vs Record Deal

    • Lesson 4 - When Are You Ready For A Manager?

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